We transform retail spaces into brand playgrounds
At Fixers Group, we specialise in bold retail takeovers that stop shoppers in their tracks. As a retail takeover agency based in Amsterdam, we turn ordinary storefronts and shop floors into unforgettable brand experiences that captivate, convert and connect.
Whether you’re launching a product, celebrating a collection or looking to dominate a retail space with your brand presence, we bring the creativity, strategy and production power to make it happen.
Trusted by the world’s most iconic brands
We’ve worked with leading names such as:
Adidas, Dior, Cartier, ING, Sodastream, Philips, Heineken, Samsung, and more.
Why choose Fixers Group?
- End-to-end production: from budgeting to venue transformation—we handle every production detail so you don’t have to.
- Fast turnaround, high quality: tight deadlines? No problem. We execute rapidly without ever compromising on quality.
- Global network, local expertise: based in Amsterdam with a global reach, we combine local insight with international execution power.
- Creative meets practical: we’re not just dreamers. We’re doers. Our creative ideas are always backed by realistic planning and execution.
What we do as a retail takeover agency in Amsterdam
Retail takeovers are about more than decoration. They are about creating immersive, branded worlds that feel intentional and irresistible. At Fixers Group, we go beyond the surface to deliver full-sensory brand moments inside existing retail environments.
We understand the balance between brand storytelling and operational flow, and we know how to collaborate with both store partners and internal brand teams.
We produce:
- Window takeovers and storefront designs
- In-store brand experiences
- Temporary retail build-outs and installations
- Collection launches and fashion week activations
- High street and department store collaborations
From the first sketches to the final screws, we manage the complete process and ensure every element is aligned with your visual identity and commercial goals.

Our proven process
At Fixers Group, we follow a structured yet flexible approach tailored to each project’s needs.
Parameters establishment
We start by defining your goals, KPIs, budget, timeline, and responsibilities.
Creative phase
We explore creative directions and visualize how your event can take shape in the real world.
Pre-production phase
We prepare detailed documentation, planning meetings, and finalize logistics.
Production
We execute the event with precision, managing every aspect on the ground.
Aftercare
Post-event, we analyze the results and look for ways to improve future activations.
Our work speaks for itself
Adidas: running out of time
A dynamic running experience staged across central Amsterdam, amplifying Adidas’ brand message with live energy and social reach.
Dept / Audi: charging reimagined
We transformed a warehouse into a futuristic EV charging concept launch, blending sustainability with style and interactive storytelling.
Dior: turning on the xmas lights
A luxurious winter activation for Dior, fusing elegance and magic in a premium high-street takeover.
Amsterdam’s retail scene, reimagined
Amsterdam’s retail landscape is diverse, stylish and ever-evolving. From luxury boutiques and heritage stores to cutting-edge concept shops, the city offers a dynamic platform for takeovers that turn heads.
With our deep knowledge of the local scene, Fixers Group knows how to activate the right spaces, engage the right audiences and navigate all logistical challenges. Whether it’s a flagship on PC Hooftstraat or a concept store in De Negen Straatjes, we deliver with creativity and control.
And for international clients, we serve as your local production partner—ensuring smooth execution without compromise.
Let’s take over retail, your way
If you are planning a retail activation and want more than just visuals, Fixers Group is your go-to partner. We build immersive retail experiences that feel bold, fresh and on brand.
Let’s take over a space and give your audience something they will not forget.