“MSDUK is on a mission to bring innovative, high-growth ethnic minority businesses to the forefront of global supply chains. As the UK’s leaders in supplier diversity, we’re committed to ensuring that non-white ethnic minority businesses are not only recognized but celebrated. Our goal? To create inclusive and diverse corporate environments where everyone has a seat at the table”.
And now, MSDUK is expanding its influence across Europe, with Amsterdam as the chosen hub for their European headquarters. To mark this exciting milestone, they launched with a bang—a European branch opening that featured a dynamic conference, an expansive expo, and a glamorous gala dinner.
For an event of this magnitude, MSDUK turned to the experts at Fixers Group. And we pulled out all the stops to create an unforgettable two-day conference at the iconic Beurs van Berlage. This was the ultimate gathering for corporate leaders and innovators, with top-tier speakers, 61 exhibitors, and a buzzing crowd of 400 guests each day.
The highlight of the event? A stunning gala dinner at the prestigious Scheepvaartmuseum, recently awarded Museum of the Year. Fixers Group transformed this historic venue into a breathtaking setting where glamour, elegance, and meaningful connections came together.
By the numbers: 7 Fixers superheroes delivered excellence to 400 guests each day, managed 60 speakers, and ensured that every exhibitor had their moment in the spotlight. The results were outstanding—a Net Promoter Score (NPS) of 35 (which is considered excellent!), an overall execution rating of 8.9, and an impressive 9 when asked, “Would you recommend this event to others?”
In short, MSDUK and Fixers Group teamed up to create a landmark event in Amsterdam that celebrated diversity and inclusion in a way that will be remembered for years to come.
